Marketing, Managing, and Building a Successful Business as a Solo Coaching Practioner/Entrepeneur
Presented by Gil Efron
When the average person-on-the-street thinks of a business they typically think in terms of major companies like Wal-Mart, Apple, Microsoft, Publix, Home Shopping Network, and so on.
They don’t think of a professional coach sitting in a home office, talking on the phone, or meeting with a client in a nondescript office. But that coach’s business is a business. And regardless of the size, a business is a business.
One thing all businesses have in common is they can grow, produce more revenue, build asset value, operate more efficiently, and they can provide a generous standard of living and prosperity for the owner.
The problem is that many solo practitioners and entrepreneurs––including coaches and consultants––think small. They don’t realize that a modest shift in the way they approach their business can get them thinking BIG –– or at least bigger!
On Friday, February 27, 2015, Gil Effron will outline specific strategies for helping determine if thinking bigger could add to your success. You’ll learn…
· How and why you want to think of your solo coaching business as a big (or bigger) business
· How to increase your marketing effectiveness without spending a fortune
· How to raise prices without ever hearing complaints from clients
· How being open to new and different business models and approaches not only can increase your revenue but also add fun and excitement to your solo coaching practitioner activities
· And much more!
About the Speaker
Business and marketing strategist Gil Effron is founder and CEO of the Profitability Institute, Inc., a Tampa-based coaching and consulting firm dedicated to helping business owners, CEOs, and leadership teams successfully tackle urgent challenges and map winning strategies for future growth and profitability.
Gill's also the author of “How to Close More Business in Less Time” (2014) and “How to Give Your Business an Extreme Marketing Makeover” (2010), an active blogger, and proficient marketing writer. Gil has written and published hundreds of articles on marketing and the sales process.
He holds a bachelors degree from the University of Cincinnati, a masters from Michigan State University, and pursued additional post-graduate studies at Ohio State University.
From strategic business and marketing planning and connecting the dots between marketing and the sales process to creative problem solving and precise implementation, Gil’s primary mission is to help his clients improve outcomes, build highly-profitable businesses, and learn how to become more effective leaders.